Co-President – Joe Laratro
Joe Laratro
President of Tandem Interactive, Lead Moderator of Pubcon
As one of the first 100 certified Google AdWords Professionals, a contributor to the founding of the Yahoo! Strategic Provider Program, and a certified Yahoo! Strategic Provider Ambassador I continue be on the cutting edge of industry developments. In March of 2006, I was invited, as one of only twenty professionals, to sit on the MSN adCenter Search Council.
I am an active speaker at industry events including Pubcon and Search Engine Strategies (SES) Conferences. I am the lead moderator for Pubcon and sit on the advisory board. I have also been quoted in numerous articles in Clickz, Mediapost, Search Engine Journal, Internet Retailer, eMarketer, DMNews, eWeek, MediaPost, and Target Marketing. During my career, I have serviced over 5,000 web sites spanning an array of companies including Fortune 500s, privately held mid-tier corporations, and cottage industry businesses.
Specialties: search engine marketing, search engine optimization, local search, corporate blogs, seo education, sem training, PPC management, analytics consulting