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X-WR-CALDESC:Events for South Florida Interactive Marketing Association
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DTSTART;TZID=America/New_York:20260820T180000
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SUMMARY:Using Ai to Unlock Data Insights & Analytics for Marketing
DESCRIPTION:Please visit our\nEventbrite page to register for this exceptional event\,\nThe Claude Power Move\n\nSee AI in action and discover how you can use it strategically to drive better results from your marketing. \n\n\n\n\nWe’ll get our hands dirty with live demonstrations of actual AI tools producing real results. You’ll see exactly how AI can support every stage of the data and analytics process for marketing – from understanding your data to creating polished presentations. We’ll also show you the AI features and functions that unlock the most capabilities. \n\nHow to use AI throughout the data analysis process\nThe AI features that create maximum impact\nHow to set up your analytics for benchmarking and success\nUsing advanced AI features throughout the analytics process\nHow to turn insights into a clear action plan with AI\n\nThursday\, August 20th\, from 6:00 pm to 8:00 pm atGeneral Provision. \nABOUT KRISTA \nKrista Neher is a 6-time best-selling author\, award-winning entrepreneur\, international speaker\, and CEO of Boot Camp Digital. With 20 years of digital marketing experience — predating the term “digital marketing” itself — she’s written six books on the subject\, including a textbook and a “Dummies” guide. She’s worked with major organizations like Meta\, Google\, Procter & Gamble\, GE\, Macy’s\, NASA\, the US Army\, Nike\, Harley-Davidson\, and the US Senate\, and has been featured in The Wall Street Journal\, CNN\, The New York Times\, Forbes\, Newsweek\, CBS\, NBC\, Wired\, and Entrepreneur. \nKrista created one of the first accredited digital marketing certification programs in the world\, training thousands of businesses and hundreds of thousands of individuals. She’s a top-rated\, repeat speaker at major industry events including SXSW\, the New York Times Small Business Summit\, ClickZ\, Search Engine Strategies\, and AdTech\, and her leadership and entrepreneurship have earned multiple awards\, including 40 Under 40. She also advises several social media and tech startups and has served on boards including SXSW\, the BBB\, and various nonprofits. \nTO REGISTER \nPlease visit our Eventbrite page to register for this exceptional event about programmatic advertising. SFIMA members are always FREE. Non-members and guests of members are $25. Please note that the $25 ticket fee can be applied toward a SFIMA membership. Contact board@sfima.com with questions about tickets or joining SFIMA. \nAGENDA\n\n\n6:00 PM – 6:45 PM – Networking\n6:45 PM – 7:45 PM – Presentation\n7:45 PM – 8:00 PM – Q&A\n\n\n\n\n\n\n\nPlease visit our\nEventbrite page to register for this exceptional event\,\nProgrammatic Advertising 101
URL:https://sfima.com/event/using-ai-to-unlock-data-insights-analytics-for-marketing/
CATEGORIES:Events,Meetups
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ORGANIZER;CN="SFIMA":MAILTO:board@sfima.com
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