SFIMA January Event Features the CMO of Yext, Jeffrey K. Rohrs
South Florida IMA is wrapping up 2016 and getting ready to start the New Year with a bang! The January event will feature a presentation called “Making Mobile Moments Matter” and will be led by the CMO of Yext, Jeffrey K. Rohrs.
Since 2015, Rohrs has been helping Yext put businesses on the map with Yext Location Cloud – the company’s award-winning ecosystem that allows businesses of all sizes to manage their location data across all websites, directories, apps, social networks, and search engines.
Before Yext, Rohrs worked as the VP of Marketing Insights for Salesforce, the President and Chief Internet Strategist at Optiem, a digital marketing strategist at FutureNext, National Applications Consultant at LexisNexis, an attorney, and even as a disc jockey. Perhaps what makes Jeffrey Rohrs truly one-of-a-kind is his comedic nature – what better way to celebrate the New Year with South Florida IMA than with Rohrs and a couple of great laughs!
Jeffrey Rohrs’ presentation will cover:
- Marketing in the age of subscribers, fans and followers (from his book: AUDIENCE: Marketing in the Age of Subscribers, Fans & Followers)
- How to better connect and engage with mobile consumers
- How to connect and engage with mobile consumers during critical moments.
South Florida IMA’s January event will take place at the Orangebrook Country Club in Hollywood, on January 12, 2017. Networking begins at 6:30 p.m. and the presentation begins at 8:30 p.m.
Members & Guests: Free*
Walk-up Registration: $49
You can register for the event here: http://membership.sfima.com/event-2387019/Registration
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