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Land of the Evergreen: Creating Adaptable Content for Digital Space

The South Florida IMA is happy to host the CEO and Chief Content Strategist, Andrew Quarrie of Jurnid. Jurnid is an online marketplace that connects freelance writers, bloggers, journalists, filmmakers, and photographers with marketing agencies and businesses who need their expertise. Whether you are a brand that needs blogs, white papers, editorials, case studies, or other digital content, Quarrie has created the quintessential platform to suit the need.

With over a decade of experience in content creation across various platforms and user-centric B2B and B2C branded offline and online deliverables, Quarrie is the guy that brands call on to create a content strategy and look that best represents their business model and message. But in an era where platforms are constantly changing and updating, so will the message.
Andrew Quarrie will lead South Florida IMA members on a journey to the Land of Evergreen – content marketing that stays current although the digital space may change. Learn how to create adaptable content to implement for your brand or at your digital marketing agency.

Key Takeaways:

  • Building an evergreen content strategy
  • Behavioral matchmaking
  • Ebbing and Flowing: Find your rhythm
  • Cultivate in microforms

***IMPORTANT NOTE!! This month’s South Florida Interactive Marketing Association event will be held at the IGFA Fishing Hall of Fame and Museum in Dania Beach! See address below.

IGFA Fishing Hall of Fame and Museum

300 Gulf Stream Way

Dania Beach, FL 33004

Date: Thursday, April 13, 2017
Registration: Members: FREE, Non-Members: $39 in advance, $49 at the door. Register HERE.
Time: Networking: 6:30 – 7:30 p.m. Presentation: 7:30 – 8:30 p.m.
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