SFIMA was honored to have Joe Fier, creator of the Hustle & Flowchart Podcast, speak at our first event of the year, Podcasting for Profit. Joe’s presentation was insightful and deeply inspiring, shedding light on the transformative impact of podcasting as a
As we bid farewell to an incredible year at the South Florida Interactive Marketing Association (SFIMA), we’re excited to share a recap of the remarkable journey we’ve experienced in 2023. It’s been a year of learning, networking, and growth. We couldn’t have
You Will Actually Like GA4 After You Read This Recap: UA – GA3 With Alan K’necht On May 17th, at the Womans Club in Fort Lauderdale, the impossible happened… Alan K’necht convinced a group of digital marketers and business owners at SFIMA
On August 25, at 6:30 pm SFIMA members were treated to a personal demonstration of Clarity, the latest and greatest behavioral insights tool from Microsoft. We were joined by Sharon Peng, a Microsoft program manager, and Clarity expert. Here’s a recap of
The pandemic impacted our professional lives more than we might realize. Being stuck in a COVID coma where pajama bottoms became the new business attire and messaging replaced gathering around the instant espresso machine left most of us feeling socially repressed. This
Look out world, because Microsoft has entered the chat…and user experience insights are about to get a little clearer. Microsoft has a new and improved behavior analytics tool called Clarity. Just as the name suggests, Clarity is here to provide webmasters and