The Rise of the Creator Economy and the Business of Influencers

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  • The Rise of the Creator Economy
     May 16, 2024
     6:30 pm - 8:30 pm

If you have any issues viewing this page or registering for this event, please email board@sfima.com. Thank you. We’ll explore how the creator economy has reshaped marketing strategies and how businesses can effectively engage with influencers to amplify their brand presence. This talk will blend practical advice, real-world examples, and forward-thinking strategies, ensuring you leave (more…)

Ignite Brand Freedom

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  • Ignite Brand Freedom
     April 18, 2024
     6:30 pm - 8:30 pm

SFIMA Members: Please sign in before securing your tickets. Thank you. As social media becomes more crowded, it’s nearly impossible to grow without paying to play. But big budgets are not always possible when you are launching multiple new toy lines each year. Katy will share how her team grew the Littlest Pet Shop social (more…)

Mastering Personality Types to Foster Collaboration + Innovation + Team Building

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  • Introduction to the Enneagram Personality System
     March 21, 2024
     6:30 pm - 8:30 pm

Unlock the secrets of human behavior and discover the power of the Enneagram Personality System at SFIMA’s Introduction to the Enneagram Workshop with William Stavros. Join us for an engaging session where you’ll learn the fundamentals of the Enneagram, gain insights into the nine basic personality types, and explore how understanding personality dynamics can enhance communication and personal growth.

AI for Marketing and Sales Master Class

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  •  February 22, 2024
     6:30 pm - 8:30 pm

How to Use AI Tools Such as ChatGPT to Create Smarter and More Engaging Marketing Content The introduction of ChatGPT in late 2022 took the business world by storm. This free tool uses artificial intelligence to create high-quality original content in seconds. In its first five days, more than a million users tried this emerging (more…)

SFIMA 2023 Holiday Party at Bandoleros Taqueria Fort Lauderdale

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  • 2023 SFIMA Holiday Party at Bandoleros Taqueria
     December 14, 2023
     6:30 pm - 8:30 pm

It’s SFIMA’s most anticipated event of the year! Our annual holiday celebration is fast approaching, promising an evening of unforgettable moments. We will be near Booze Garden, where we partied last year. This year we will have a Mexican Fiesta at Bandoleros Taqueria! We know we can recreate the magic we had last year. SFIMA’s (more…)

The Power of Live: Bridging Digital Marketing with Human Connection

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  •  August 24, 2023
     6:30 pm - 9:30 pm

In a world dominated by digital touchpoints, the art of creating genuine human and emotional connections can get overlooked. However, the era of live events and experiences continues to hold unmatched power in shaping brand narratives. Hosted by the South Florida Interactive Marketing Association (SFIMA), we are excited to present a transformative talk on ‘The (more…)

Overcoming Online Advertising Restrictions in Modern Industries

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  • Overcoming Online Advertising Restrictions in Modern Industries
     November 16, 2023
     6:30 pm - 9:30 pm

UPDATE: As of 11-16-23, we plan to hold this event as scheduled. However, please monitor our social accounts (LinkedIn, Facebook, and Instagram) for any updates. Thank you. Laws are changing for alternative health, but digital advertising restrictions have not yet caught up, causing marketers the need to create new tactics to reach their target audience. (more…)

Marketing With GIFs: Small Animations That Spark Joy in Business

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  •  October 25, 2023
     6:30 pm - 9:30 pm

GIFs… More engaging than still images but easier to create and embed than video. Animated GIFs are great for driving more engagement in your external and internal communications campaigns. They are ideal for communicating emotions and ideas. You can use GIFs in emails to communicate an element of surprise, humor, or delight. Whether you plan (more…)

Next Stop: BrainStation and Onboarding to a Web3 World

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  • Next Stop: BrainStation and Onboarding to a Web3 World
     September 28, 2023
     6:30 pm - 9:30 pm

Michelle is internationally recognized as a trailblazer and community builder in Web3. She was featured in Forbes as a Top Woman in NFT, named one of the Top 16 Most Influential Women in NFTs, and listed among the Top 100 Women in Web3 & The Metaverse for her accomplishments. She is the founder of Web3 (more…)


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